Omaxe to invest Rs 28 billion in its real estate (PPP) brand – Betogether

Realty firm Omaxe Group has unveiled an ambitious investment plan of Rs 28 billion to develop projects through its newly launched brand, BeTogether. This strategic move, announced in a recent regulatory filing, aims to redefine urban and economic development by fostering collaborative real estate initiatives. The BeTogether brand is designed to focus on joint ventures, partnerships, and developments leveraging the Public-Private Partnership (PPP) model. This innovative approach is expected to catalyze growth in urban infrastructure and enhance the quality of life in various regions. A significant highlight of the brand’s endeavor is the BeTogether Centre Point Vrindavan, a joint venture that signifies Omaxe’s commitment to collaborative real estate projects. In addition to this, BeTogether is set to collaborate with the Uttar Pradesh State Road Transport Corporation (UPSRTC) for several PPP projects aimed at upgrading bus terminals in key cities such as Lucknow, Ghaziabad, Kaushambi, Ayodhya, Amausi, and Prayagraj. With a strong legacy of 37 years, Omaxe has established its footprint across 31 cities in eight states of North and Central India, boasting an impressive track record of delivering over 1,350 square feet of developed area. This initiative reflects Omaxe’s focus on innovation and sustainability in urban development, positioning the firm as a leader in the real estate sector.

BeTogether: A New Dawn for Collaborative Real Estate

The launch of the BeTogether brand marks a significant shift in Omaxe Group’s approach to real estate development. With increasing urbanization and a growing need for sustainable infrastructure, BeTogether aims to redefine how real estate projects are conceived and executed. The brand is built on the premise of collaboration, leveraging the strengths of various stakeholders to create urban spaces that are not only functional but also enhance community living. The focus on joint ventures is particularly noteworthy, as it allows Omaxe to pool resources, share risks, and harness the expertise of different partners. This collaborative model can lead to more innovative solutions and ultimately more successful projects. Moreover, the emphasis on the Public-Private Partnership (PPP) model aligns with government initiatives aimed at improving infrastructure across India. By engaging with public entities, BeTogether can ensure that its developments meet community needs while also being economically viable. This strategy is expected to attract more investors and stakeholders to participate in urban development projects, fostering a culture of collaboration in the real estate sector.

Key Projects and Future Collaborations

Among the flagship initiatives under the BeTogether brand is the BeTogether Centre Point Vrindavan. This project epitomizes Omaxe’s commitment to creating spaces that resonate with the community’s cultural and economic aspirations. The joint venture aims to develop a mixed-use space, incorporating retail, commercial, and residential elements, thereby creating a vibrant community hub. Furthermore, Omaxe’s collaboration with the Uttar Pradesh State Road Transport Corporation (UPSRTC) signifies its proactive approach to addressing urban mobility challenges. The planned upgrades to bus terminals in metropolitan areas like Lucknow and Ghaziabad will not only enhance public transport facilities but will also contribute to sustainable urban development. These projects are expected to improve accessibility, reduce congestion, and make public transport a more attractive option for commuters. As BeTogether expands its portfolio, the brand aims to tap into other urban development projects that align with its vision, potentially leading to more partnerships across various sectors.

Conclusion

Omaxe Group’s BeTogether initiative represents a groundbreaking approach to urban development in India. By fostering collaboration and leveraging the PPP model, the brand aims to create sustainable and innovative real estate projects.

  • Investment of Rs 28 billion to boost urban development.
  • Focus on collaborative real estate initiatives through joint ventures.
  • Partnership with UPSRTC for upgrading bus terminals.
  • Flagship project BeTogether Centre Point Vrindavan launched.
  • Omaxe’s experience spans across 31 cities in India.
  • Commitment to enhancing community living through sustainable practices.
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  • Stamped & E-Signed
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